Planning estimator using published Microsoft list pricing. Validate final pricing with Microsoft or your licensing partner.
Microsoft Dynamics 365 Customer Insights

Customer Insights pricing tool

Estimate monthly Dynamics 365 Customer Insights cost using simple tenant pricing plus capacity add-on packs. Enter the customer’s usage, review overages, and use the result as a directional estimate before validating against the final Microsoft quote.

USD list-price model
Quick start: how to use this tool Enter usage, choose a license, and review the automatically updated estimate.
1

Enter interactions

Enter the total number of interactions you want the estimate to cover across all channels.

2

Enter unified people

Enter the total number of final, deduplicated customer profiles across all Customer Insights - Data environments.

3

Choose the license

Use Customer Insights unless the customer owns at least 10 qualifying licenses for one eligible Dynamics 365 application.

4

Review the estimate

Use the result panel to see the selected capacity tiers, pack quantities, monthly estimate, and annual estimate. Validate the final amount with Microsoft or your licensing partner.

What information should I gather?

  • Whether the customer qualifies for Attach pricing.
  • Total interactions the estimate should cover.
  • Total unified profiles across the tenant.

Simple example

Customer input: 600,000 total interactions and 300,000 unified people. Tool behavior: It converts the interaction total into required interacted capacity, then automatically selects valid interacted and unified capacity tiers. Result: Review the monthly and annual list-price estimate in the right-hand panel.

Start with your usage

Interactions

Messages sent through email, SMS, push, voice, or custom channels. Enter the total interaction volume you want this estimate to cover.

Unified people

Distinct customer profiles created in Customer Insights - Data after records from multiple sources are combined and deduplicated.

Tenant license

Included interacted people 10,000
Included unified people 100,000
Monthly tenant price $1,700
Advanced pricing and included capacity
Advanced: capacity tier pricing

The calculator automatically selects the lowest-cost eligible tier and rounds up to whole packs. Switch to custom quote pricing above to edit monthly pack prices.

Tier Eligible total capacity Pack size Pack price / month
Interacted T1 10,000-50,000 5,000
Interacted T2 50,000-250,000 10,000
Interacted T3 More than 250,000 50,000
Unified T1 100,000-500,000 100,000
Unified T2 500,000-2,000,000 100,000
Unified T3 More than 2,000,000 100,000

Sources and assumptions

This is an estimator, not a quote. It excludes taxes, discounts, regional currency variations, SMS/telecom pass-through charges, and any separate Dynamics 365 app licenses.
  • Microsoft public pricing page for Dynamics 365 Customer Insights: microsoft.com Dynamics 365 Customer Insights pricing.
  • Capacity and Dataverse storage entitlements: Microsoft Dynamics 365 Licensing Guide.
  • Tenant license assumptions: Customer Insights $1,700/month or Customer Insights Attach $1,000/month, with 10,000 interacted people and 100,000 unified people included. Attach pricing requires a qualifying Dynamics 365 application.
  • Official list prices are monthly amounts paid annually. Pricing was last verified against Microsoft sources on September 22, 2026.
  • This estimator treats the total interactions entered as the required interacted-person capacity on a 1-to-1 basis.
  • Tier selection follows Microsoft pack thresholds and minimum quantities. At overlapping thresholds, the estimator selects the lowest-cost eligible tier.
  • Dataverse storage assumptions: the base license includes 45 GB database, 60 GB file, and 4 GB log. Additional capacity accrues at the published equivalent rate per 50,000 interacted people and 100,000 unified people.

Dataverse storage entitlement

Estimated total storage included with the Customer Insights tenant license and the calculated people-capacity add-ons.

Database 45 GB
File 60 GB
Log 4 GB
  • Base Customer Insights entitlement45 GB database · 60 GB file · 4 GB log
  • From interacted-people add-ons0 GB database · 0 GB file
  • From unified-people add-ons0 GB database · 0 GB file

Storage accrual is estimated proportionally from Microsoft’s published entitlement rates: 1 GB database and 2 GB file per additional 50,000 interacted people; 15 GB database and 20 GB file per additional 100,000 unified people. Confirm actual tenant capacity in Power Platform admin center.

Estimated monthly total $1,700
View details